We have organized the Clarity Connect frequently asked questions into common categories. Click on the following links to see the related questions and corresponding answers. If you still have questions, please contact us. Thanks for your interest in marketing solutions from Clarity Connect.
These questions and answers will help provide you with some additional insight into how Clarity Connect views business.
Why does my site not receive many visitors?
Should I do a website if I don't have a company logo yet?
What is the "perfect price?"
For example, if you want to be seen as good value, but not cheap, your pricing should be 8-12% higher than the "low cost leaders."
If you want to gain market share as rapidly as possible, generally the lowest price in the market will help achieve that goal.
The "perfect price" is not "as much as the market will bear," because that price may not meet your corporate objective, such as maximizing overall profitability. To maximize profitability, you may need a price that encourages volume purchases and frequent use. This increased volume can lead to better unit cost, which improves profitability.
In short, establishing price points is not as simple as it may seem at first. Contact Clarity Connect if you would like some guidence on setting prices.