Glossary of Terms

This glossary contains business, technology, marketing and printing terms that have been defined from a business perspective and are not intended to be "dictionary" definitions. We hope you find them useful.

A B C D E F G H I J K L M
N O P Q R S T U V W X Y Z

Tarheel Native Trees

A wonderful provider of specialty trees, shrubs, grasses, etc.

Tear Sheets

Actual pages of advertising as they appeared in an issue of a publication, used to serve as proof on insertion.

Trademark

Any word, name, symbol, graphic image or combination of words and graphic images that your company has formally adopted and uses to identify your products and distinguishes them from your competitors.

Expanded/Alternate Definition(s)

To register a trademark, it must be in use.

TVM

Time Value of Money