We have consolidated a few of our favorite marketing and operational tips and hints for your use. Click on any of the following links to access the related Clarity Connect tips. If you have suggestions for this area of our site, please contact us.
It is amazing how many people think they can "market" without any formal training (either on the job or in a classroom). However, they rely on "professionals" for accounting, logistics and other business functions. Check out these tips to see how your marketing stacks up.
In order to build brand awareness, it is critical to develop a common look and feel that your customers experience across all marketing efforts including, web, literature, business cards, business forms (invoices, statement of accounts, etc.), uniforms and vehicles.
Many marketers work on pushing product out to their customers. This is ofter a result of management needing "to make its numbers" in a quarter or at year end. Often times "pushing" products results in price reductions and lower margins for the seller.