Review This Plant
According to a number of different studies, having real consumer reviews for your products significantly improve sales. Add plant reviews to your site to help increase your sales.
The stats
- According to Reevoo stats, 50 or more reviews per product can mean a 4.6% increase in conversion rates.
- 63% of customers are more likely to make a purchase from a site which has user reviews. (iPerceptions, 2011).
- Site visitors who interact with both reviews and customer questions and answers are 105% more likely to purchase while visiting, and spend 11% more than visitors who don’t interact with UGC. (Bazaarvoice, Conversation Index, Q2 2011).
- Consumer reviews are significantly more trusted (nearly 12 times more) than descriptions that come from manufacturers, according to a survey of US internet users by online video review site EXPO. (eMarketer, February 2010).
- According to Reevoo, reviews produce an average 18% uplift in sales.
Customized Implementation
There are a number of different ways we can implement the 'Review This Plant' functionality on your site. Please refere to the images at the right for a few examples.
Relevance?
We can make the reviewers zip code a required field to do an automatic look up of hardiness zone so that people would know if the review pertains to their climate.
Now or Later?
Some of our customers allow the review to immediately display on their site while others want to review and approve the customer submitted reviews prior to the rest of the world seeing the review. In either case, the site will automatically send an e-mail letting you know that a review has been submitted.
With the Customer Reviews Editor tool you can add, edit and delete customer reviews. Please see image 4 for a screen shot of the tool.
We can also implement the same functionality for your non-green good products, http://www.clarity-connect.com/ReviewThisProduct.